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8 Revenue Management Trends that Define 2025 & Beyond

Hotel Speak

Forecasting: Using historical data and market trends to predict future demand and optimise pricing accordingly. Gain Access to Specialised Skills: Benefit from the expertise of seasoned revenue managers who possess in-depth knowledge of pricing strategies, distribution channels, and market trends. To AI or Not to AI?

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Real Estate Digital Marketing – 12 Tactics to Drive Leads

MediaBoom

Keeping up with the busy real estate market means real estate digital marketing can take the backseat. If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. What is real estate digital marketing? Hiring a real estate digital marketing agency can make it easier.

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Aviation Email Marketing – 14 Experts Insights and Tips

MediaBoom

With an average ROI of 4,200% , email marketing is still one of the most effective tools for any business to have in its arsenal. If you work in the aviation industry, you might be wondering if having a comprehensive email marketing strategy can provide your company with new opportunities and better customer retention.

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How Using Hotel Experts Can Boost Your Digital Marketing Efforts

Up Hotel

When finding an agency to work with for your hotel’s digital marketing efforts, it can be really hard to know who exactly is the right fit for you. This will be perfect for hotel marketing managers, hotel owners, and anyone curious about hiring a digital agency for the first time. That’s hotel marketing 101!

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Maximizing Hotel Revenue: How Software Solutions Drive RevPAR Growth

Fuel Travel

This KPI is a calculus of the total revenue generated per available room over a specific period. For hoteliers, maximizing RevPAR is essential for driving revenue growth and maintaining competitiveness in the market. Evaluate Your Digital Marketing: Your hotel’s digital marketing efforts should be strategic and specific.

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Retargeting Ads – Bring Paying Customers Back

MediaBoom

By staying at the top of a person’s mind with retargeting ads, you can help move them from the consideration phase to the conversion stage of the marketing funnel. Some retargeting messages can also be segmented by where a person is in the marketing funnel. The KPI for this conversion campaign would be leads.

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Metasearch: An Original Internet Paid Media Tactic That’s Here to Stay

BCV

This is achieved by dedicating budget to Search Engine Marketing (SEM) and leveraging Google’s auction-based model to pay for placements at the top of a google search page above the organic listings. They should also have a KPI-based approach to metasearch and SEM that aligns with the property’s ROI targets for these channels.