Market Research Target Marketing Travel 
MediaBoom
APRIL 5, 2024
Did you know that nearly 70% of travelers turn to search engines when planning their trips. With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels.
SiteMinder
MARCH 13, 2025
It will give you key details such as risks, development costs, potential revenue, preferred target markets, competitor analysis and more. Instead of diving in headfirst after your customary market research, you decide its prudent to conduct a feasibility study to determine if a hotel business can truly be a successful investment.
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MediaBoom
FEBRUARY 23, 2024
Contact Mediaboom today to discover how we can tailor a marketing strategy that captivates your target audience and amplifies your brand’s prestige. Conducting Market Research To effectively target your luxury brand’s audience, conducting thorough market research is essential.
Inn Quest
JULY 10, 2023
This informative blog delves into the world of hotel market segmentation strategy, exploring real-world tactics, methods and actionable tips to help connect hotels with their ideal guests. Continue reading to learn how to identify, analyze and reach your target market like a seasoned hotelier using our guide.
MediaBoom
MARCH 14, 2023
In this guide, we’re going to walk you through everything you need to know about how to create a strong digital marketing strategy for your construction business —even if you’re completely new to the concept. Make sure those in your target market find value in your story.
Boutique Hotel News
NOVEMBER 15, 2022
Together with the staffing crisis that the industry is grappling with, one theme has dominated discussions over the last few months – what are hotels doing to service the post-Covid traveller? Before we unpack travellers’ new behaviours, we need to take one step back and ask the most basic of questions – who is your guest? .
SiteMinder
JUNE 12, 2024
Distribution Management : Overseeing the various channels through which rooms are sold, such as direct bookings, online travel agencies (OTAs), or traditional travel agents. Pricing sensitivity Business travellers tend to be less price-sensitive than leisure travellers. in one day, week, or month.
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