SiteMinder

JUNE 12, 2024

Valentine’s Day) Special room rates for members of tour groups, conferences, and recurring airline or business customers Based on an analysis of your customer segmentation and booking trends, you can create different revenue options for rooms by incentivising your preferred target market with personalised promotions and discounts.

Yield Management 98

Yield Management Management Revenue Management Revenue 98

Xotels

APRIL 3, 2024

Understand your Hotel´s Market The success of your revenue management strategy depends on how well you understand your market. This is one of the first steps when creating a revenue management strategy, performing thorough market research. Revenue management starts by analysing the market and competition.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

MediaBoom

APRIL 5, 2024

The Strategy Behind Successful Influencer Partnerships Choosing the Right Influencers : The effectiveness of an influencer partnership hinges on alignment between the influencer’s audience and the travel brand’s target market. Networking, internships, and building a portfolio of marketing campaigns can also pave the way.

Marketing Strategy 88

Marketing Strategy Market Marketing Travel 88