Hotelogix

NOVEMBER 28, 2024

The system's channel manager integration ensures that room rates and availability are consistently updated across multiple distribution channels, enabling hotels to effectively reach their target markets. Successful hotel growth heavily relies on understanding and catering to distinct market segments.

Hotel Marketing 40

Hotel Marketing Marketing Market ROI 40

Hotelogix

AUGUST 6, 2024

Increasing your Hotel's Market Share Growing your market share requires strategic marketing and distribution efforts. Strategic marketing and distribution: Optimize your presence across all distribution/sales channels. Run targeted marketing campaigns to attract high-value guests.

Revenue 52

Revenue Management Upsell Target Marketing 52

SiteMinder

AUGUST 1, 2024

Identify pricing gaps: You’ll be able to spot chances to increase rates without losing market share. It will also make sure you avoid any potential penalties from the OTAs themselves. Consider using criteria such as location, star rating, amenities, and target market.

Shopping 78

Shopping Revenue Average Daily Rate Revenue Management 78

gcommerce

FEBRUARY 13, 2023

Must-Have Hotel Marketing Channels in an Economic Downturn: Metasearch (Google Hotel Ads, TripAdvisor, Kayak, Trivago, etc.) Online Travel Agent sites (OTAs) compete heavily on these channels to steal market share. OTAs are pushing hard to regain their footing.

Digital Marketing 52

Digital Marketing Market Marketing Cost Per Click 52

Xotels

APRIL 3, 2024

Following best practices and a well-thought-out strategy is the only way to unlock the full potential of revenue for your hotel , with benefits including: Claim your fair market share: with more hotels forecasted to open every year , gaining a fair market share will become more difficul t each year.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Xotels

AUGUST 15, 2022

Capturing more market share, or penetrating new markets was just not in their mindset. Especially in resort hotel markets, tour operators have for too long influenced hoteliers on how to run their business. What new online marketing initiatives will we launch next year?

Marketing 59

Marketing Market Hotels ROI 59

MediaBoom

AUGUST 6, 2024

A strong hotel brand builds trust, loyalty, and a lasting impression, ultimately driving revenue and market share. Understanding Your Target Audience Identifying the ideal guest is the cornerstone of effective hotel branding. People have a high level of faith in OTAs.

Branding 92

Branding Hotels Services Marketing 92