Boutique Hotel News
NOVEMBER 15, 2022
Remaining relevant to guests is key, and those that don’t are at risk of losing market share. How have you adapted your sales and marketing strategy to attract these new segments? . Where are your target markets researching and booking their travel? How are you catering for new and emerging segments? . •
Social Hospitality
JANUARY 16, 2023
And that means businesses no longer only compete with local retailers and the Big Box store on the corner for their fair market share. That makes marketing even more crucial to a company’s long-term survival. Best practices for data-driven marketing include ensuring the utmost ethical standards regarding data protection and use.
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Hotelogix
NOVEMBER 28, 2024
The system's channel manager integration ensures that room rates and availability are consistently updated across multiple distribution channels, enabling hotels to effectively reach their target markets. Successful hotel growth heavily relies on understanding and catering to distinct market segments.
Hotelogix
AUGUST 6, 2024
Increasing your Hotel's Market Share Growing your market share requires strategic marketing and distribution efforts. Strategic marketing and distribution: Optimize your presence across all distribution/sales channels. Run targeted marketing campaigns to attract high-value guests.
Lure Agency
NOVEMBER 16, 2022
When it comes to understanding your customers, market research is essential to the success of any business, no matter if it’s market research for B2B or B2C. ” To understand your target customer, you must understand market and customer research. What do you want to learn from your market research?
SiteMinder
AUGUST 1, 2024
Identify pricing gaps: You’ll be able to spot chances to increase rates without losing market share. Consider using criteria such as location, star rating, amenities, and target market. Avoid rate wars: By monitoring competitor pricing, you can prevent unnecessary and accidental destructive price competitions.
Xotels
AUGUST 15, 2022
Capturing more market share, or penetrating new markets was just not in their mindset. Especially in resort hotel markets, tour operators have for too long influenced hoteliers on how to run their business. What new online marketing initiatives will we launch next year?
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