Hospitality Net

OCTOBER 18, 2024

The survey, conducted by Marriott International CALA in partnership with the market research firm Appinio, provides a comprehensive look at the evolving travel landscape across generations, offering valuable insights for travel providers and industry stakeholders.

Market Research 188

Market Research Travel Marketing Market 188

Hospitality Net

AUGUST 25, 2023

Leading integrated travel, tourism and hospitality marketing agency MMGY Global exclusively reveals key industry insights in the latest Portrait of European Meeting and Convention Travel report.

Travel 185

Travel Market Research Tourism Marketing 185

Hospitality Net

DECEMBER 18, 2024

As Allied Market Research reports, the global events industry is projected to reach US$2 trillion by 2032 nearly doubling its 2019 size of US$1.1 Event-driven travel is undeniably booming, with its influence seen in hotel occupancy and room rates.

Events 130

Events Revenue Management Revenue Market Research 130

eHotelier

NOVEMBER 6, 2023

Mews has announced that Wouter Geerts has joined its team in the role of Director of Market Research and intelligence.

Market Research 52

Market Research Market Marketing 52

MediaBoom

MARCH 14, 2023

A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. One of the best ways to do this is by focusing on digital marketing for construction companies.

Digital Marketing 94

Digital Marketing Construction Market Marketing 94

Inn Quest

MAY 9, 2023

Email marketing has become an increasingly important tool for hotels to promote their services and attract customers. With the ability to reach potential customers directly and effectively, email marketing can be an essential part of any hotel’s marketing strategy.

Email Marketing 88

Email Marketing Market Marketing Hotels 88

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. Email Marketing: While email is certainly not new, it is still one of the most effective marketing tactics.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

MediaBoom

JUNE 22, 2023

Marketing for real estate agents is a must in an age where 41 percent of homebuyers search online for properties first. What is digital marketing for real estate agents? Digital marketing for real estate encompasses strategies like branding, SEO, website design, content marketing, advertising, and more.

Real Estate 87

Real Estate Market Marketing Digital Marketing 87

eHotelier

MAY 13, 2024

But if you plan accordingly, you can increase your chances of success by conducting proper market research, budgeting, getting involved with your community, investing in marketing, prioritizing operational efficiency, and listening to your customer base. Opening a restaurant is an extremely challenging endeavor.

Market Research 111

Market Research Business Market Marketing 111

MediaBoom

APRIL 5, 2024

With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. Secure your exclusive, free consultation with our luxury marketing experts today.

Marketing Strategy 88

Marketing Strategy Market Marketing Travel 88

eZee Absolute

JANUARY 19, 2023

For years, hotels have been at a crossroads, trying to determine whether to handle marketing in-house or outsource it. So, the question at hand is, how can hotels determine which marketing approach to opt for? And, how to capitalize on the strengths of both in-house and outsourced marketing?

Hotel Marketing 81

Hotel Marketing Market Marketing Hotels 81

Social Hospitality

MAY 12, 2023

Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. If your brand targets locals, hiring local business marketing services is an effective way to reach out to your target audience. Conduct market research, data analysis, and customer interviews. Invest in paid ads.

Business 162

Business Hiring Marketing Strategy Market 162

Social Hospitality

JUNE 1, 2023

Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. If your brand targets locals, hiring local business marketing services is an effective way to reach out to your target audience. Conduct market research, data analysis, and customer interviews. Invest in paid ads.

Business 147

Business Hiring Marketing Strategy Market 147

Hotel News Resource

OCTOBER 10, 2023

Instead of focusing on how people feel about technology, marketing research should examine how technology makes people feel about themselves, according to Wharton’s Stefano Puntoni.

Market Research 105

Market Research Market Marketing Hotels 105

Social Hospitality

JUNE 1, 2023

Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. If your brand targets locals, hiring local business marketing services is an effective way to reach out to your target audience. Conduct market research, data analysis, and customer interviews. Invest in paid ads.

Business 130

Business Hiring Marketing Strategy Market 130

Social Hospitality

MARCH 27, 2023

Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors. Execute market research Conducting market research helps you understand your target audience’s needs, interests, and pain points.

Cost Per Click 130

Cost Per Click ROI Market Research Target Marketing 130

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Market Marketing Target Marketing 52

Social Tables

MAY 13, 2022

We analyze recent market research and technology developments and bring you a list of virtual event engagement ideas that will capture the attention of your audience and hold on tight. If they have not been proactively engaged, market research shows that attendee numbers begin to drop off after 20 minutes.

Events 148

Events Market Research Marketing Market 148

Boutique Hotel News

NOVEMBER 15, 2022

Remaining relevant to guests is key, and those that don’t are at risk of losing market share. How have you adapted your sales and marketing strategy to attract these new segments? . Where are your target markets researching and booking their travel? Marketing and distribution strategies need to reflect this. . •

Market Share 52

Market Share Market Marketing Consumer 52

Social Tables

JANUARY 23, 2017

Set a marketing budget and utilize a PR company when possible. Your marketing budget may be 30% or more of your business expenses in the beginning—don’t forget that you’ll need business cards, flyers, digital marketing (online through Google, Facebook), and expenses to travel to events to meet people and develop your business.

Events 120

Events Business Small Business Market Research 120

Hotel News Resource

SEPTEMBER 30, 2024

Traveler safety revealed as the top priority for business travelers, while rising travel costs serve as the biggest pain point, according to new report analyzing the small and midsize enterprise (SME) travel industry

Market Research 45

Market Research Business Travel Market 45

Hotel News Resource

NOVEMBER 28, 2023

Starfleet Research has announced the launch of three new market research surveys for hotel and resort IT directors and other professionals in the hospitality industry. These surveys will serve as the foundation for three upcoming research reports that focus on various aspects of hotel and resort technology.

Market Research 75

Market Research Resorts Management Hotels 75

Social Tables

OCTOBER 20, 2022

It explains who you are, what you stand for, what you do, and should be the keystone of your webinar marketing campaign. Create a webinar marketing strategy. A successful webinar marketing strategy continues to build momentum throughout the entire pre-event stage. Learn how to create professional branded marketing from scratch!

Events 158

Events Marketing Market Marketing Strategy 158

Hotel Management

MARCH 16, 2023

Key topics at AHICE 2023 will include: Latest Trends, Market Analysis and Market Research, Technology and more. Attendees can expect a diversity of world-class speakers, thought-provoking panel discussions and valuable networking opportunities with key industry leaders.

Market Research 130

Market Research Events Marketing Market 130

MediaBoom

FEBRUARY 23, 2024

Are your marketing efforts effectively connecting with affluent customers? This article will discuss the characteristics and preferences of this unique market segment. Identifying key demographics in the luxury market, like income and location. Do you know what your luxury brand’s target audience truly desires?

Consumer 90

Consumer Branding Market Research Market 90

Lure Agency

NOVEMBER 16, 2022

When it comes to understanding your customers, market research is essential to the success of any business, no matter if it’s market research for B2B or B2C. ” To understand your target customer, you must understand market and customer research. It’s a hidden-in-plain-sight secret!”

Market Research 52

Market Research B2B Target Marketing Marketing Strategy 52

Hotel Management

MARCH 16, 2023

While we have a solid pipeline of hotels coming online with major brands attached, after months of market research we identified a gap in the market for a fresh, upscale lifestyle hotel and resort brand. Based on this, we have spent the last nine months developing our own upscale lifestyle brand which is incredibly exciting.

Branding 130

Branding Resorts Market Research Management 130

Hotel Speak

JUNE 28, 2024

While we’re seeing some softness in mid-market and select service hotels, the luxury sector seems resilient. Hotel workers also anticipate guests will tip more (39%), extend their stay more frequently (38%), and use hotel amenities more (31%), and 79% said guests “always” or “often” ask for local recommendations.

Services 73

Services Travel Market Research Hotels 73

Social Hospitality

MARCH 15, 2024

Adopting a Range of Storytelling Media The digital landscape offers a multitude of marketing storytelling platforms that you can use to communicate your sustainability commitments. It’s wise to perform some market research into what types of media your target demographic likes to consume. Customers are vigilant of this.

Hospitality 130

Hospitality Consumer Business Market Research 130

Lodging

DECEMBER 20, 2024

CoStar is a leading provider of online real estate marketplaces, information, and analytics in the property markets. 8-14, 2024 (percentage change from comparable week in 2023): Among the Top 25 Markets,Tampareported the largest year-over-year occupancy increase […] The post U.S.

Real Estate 147

Real Estate Occupancy Market Marketing 147

Hotel Management

MARCH 26, 2024

We regularly gather customer feedback and conduct market research, learn more about the evolving value drivers for travellers, and find innovative ways to continue delivering a personalised and world-class in-flight experience. At Singapore Airlines, though, our philosophy is to never stand still.

Market Research 130

Market Research Services Travel Marketing 130

Inn Sight

JULY 8, 2024

Explore how market research can help hospitality businesses thrive in challenging times. Gain insights on navigating industry trends and making data-driven decisions. Subscribe to stay ahead.

Market Research 40

Market Research Hospitality Market Marketing 40

Hotel News Resource

SEPTEMBER 19, 2024

Market research with 10,000 global consumers indicates increasing desire for choice, flexibility and cost savings with multi&provider travel bookings.

Market Research 45

Market Research Travel Consumer Market 45

Hotel Speak

MAY 2, 2024

It was conducted by market research company OnePoll , whose team members are members of the Market Research Society and have corporate membership to the American Association for Public Opinion Research ( AAPOR ) and the European Society for Opinion and Marketing Research ( ESOMAR ).

Travel 72

Travel Hospitality Market Research Services 72

Hotel Business

NOVEMBER 21, 2023

Two others have joined the executive team: Shawn Usami as VP, revenue management, and Kendall Viola as VP, marketing. “We In his new role, he will oversee all operations, including hotel and club management; food and beverage; marketing; and revenue management. Turano has more than 25 years of management experience.

Revenue Management 59

Revenue Management Market Research Revenue Digital Marketing 59

Hotel Designs

APRIL 10, 2024

Each hotel will be inspired by the surrounding neighbourhood with its own colourful personality and connection to the local community.

Branding 103

Branding Hotels Market Research Hospitality 103

Hotel News Resource

JULY 25, 2024

Market research firm Gartner said in its 2023 AI Hype Cycle paper that generative AI was at the 'peak of inflated expectations' and fast reaching the 'trough of disillusionment.'

Market Research 40

Market Research Business Travel Market 40