Inn Quest

MARCH 2, 2023

This means identifying who your target market is, their needs and preferences, and how you can best serve them. For example, your target market is mainly business travelers. Develop a Strong Marketing Strategy Once you clearly understand your target market, developing a solid marketing strategy is next.

Management 89

Management Target Marketing Marketing Strategy Revenue Management 89

MediaBoom

AUGUST 1, 2024

How do you make marketing for hospitality and tourism successful? Hospitality and tourism marketing is the strategic process of creating demand and building a strong brand for products and services within the travel industry. There’s lots more information you need to know ahead of launching your marketing campaign.

Tourism 94

Tourism Market Marketing Hospitality 94

Social Hospitality

JULY 15, 2023

In the fast-paced, highly interconnected world of today, influencer marketing isn’t just a buzzword in the B2C space anymore. Let’s unpack seven strategies to leverage influencer marketing in the B2B sector. Employee advocacy and influencer marketing can work hand in hand, amplifying each other’s impact.

B2B 100

B2B Market Marketing Branding 100

MediaBoom

MARCH 14, 2023

A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. With proper implementation of the right strategies , construction firms can thrive in the digital age.

Digital Marketing 94

Digital Marketing Construction Market Marketing 94

MediaBoom

JUNE 10, 2024

According to a study, 74% of companies report that content marketing increases their lead generation efforts, emphasizing its heightened importance for luxury brands. Luxury content marketing leverages high-quality materials emphasizing exclusivity and personalized experiences. Luxury Marketing Thrives on Reaching the Rught Audience.

Branding 88

Branding Market Marketing Marketing Strategy 88

MediaBoom

AUGUST 23, 2024

To capture the attention of discerning travelers , resorts must deliver exceptional experiences and employ sophisticated marketing strategies. Resort marketing is the art and science of positioning a resort as the ideal destination for leisure or business travelers. Let’s get started. Remember, PPC is an ongoing process.

Resorts 86

Resorts Market Marketing Marketing Strategy 86

MediaBoom

AUGUST 3, 2023

Real estate content marketing is critical for strengthening your brand and growing your audience. What is content marketing in real estate? Real estate content marketing utilizes content forms to reach new audiences and strengthen relationships with existing customers. You can carve out your brand through content marketing.

Real Estate 91

Real Estate Market Marketing Consumer 91

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. However, bed and breakfast marketing can be very challenging at times, for a few reasons: 1.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

Hotelogix

FEBRUARY 19, 2025

When the economy is low, the first thing that most businesses want to save on is their marketing. HubSpot carried out a study that established the fact that the more customer engagement and bookings take place, the better a business focuses on content marketing ( HubSpot, 2023 ).  Marketing is not only about advertisement.

Market 40

Market Marketing Hotels Email Marketing 40

Little Hotelier

OCTOBER 11, 2023

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. Hotel email marketing has been done in the hospitality industry for decades now, since email has become a normal part of our everyday lives. Learn more Why is hotel email marketing important?

Email Marketing 98

Email Marketing Market Marketing Hotels 98

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 82

Hotel Marketing Marketing Market Marketing Strategy 82

MediaBoom

APRIL 11, 2023

Digital marketing for manufacturers modernizes what is still, for many such companies, an old-school, outbound means of promoting themselves and their products. A digital marketing strategy will allow your company to achieve more of its goals in a measurable way. Do Manufacturing Companies Need Digital Marketing?

Digital Marketing 88

Digital Marketing Marketing Market B2B 88

A Sales Guy

JANUARY 14, 2013

That being said, there are three general or macro things your 2013 sales strategy MUST have to be complete; a social selling strategy, a content marketing strategy and deliberate learning plan. Every sales and marketing organization’s 2013 strategy needs to contain a content driven lead generation campaign.

Sales 122

Sales Marketing Market Target Marketing 122

MediaBoom

SEPTEMBER 21, 2023

In today’s highly competitive insurance marketplace, effective marketing has become a must for both insurance companies and professionals alike. Insurance marketing isn’t just about selling insurance policies. Insurance marketing is the process of promoting an insurance business to potential customers. Mediaboom is here to help.

Market 76

Market Marketing Marketing Strategy Business 76

STAAH

DECEMBER 18, 2023

Read full blog 6 Hotel Sales Strategies To Increase Occupancy and Revenue A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals. Read full blog

Hospitality 98

Hospitality Occupancy Target Marketing Hotel Sales 98

Little Hotelier

OCTOBER 23, 2023

What is hotel social media marketing? Hotel social media marketing is the use of social media platforms to advertise your hotel brand and engage with potential and current guests. This blog will take you through everything you need to know to start succeeding with hotel social media marketing.

Market 105

Market Marketing Hotels Travel 105

Mews

NOVEMBER 28, 2024

What is a hotel business plan A hotel business plan is a roadmap outlining specific goals and the strategies to achieve them. It includes financial targets, marketing strategies, and a clear direction for your hotel's profitability and viability.

Business 52

Business Target Marketing Marketing Strategy Hotels 52

A Sales Guy

DECEMBER 1, 2016

Marketing content designed to generate leads is weak, uninspiring and offers little value to the target market. If your content marketing and account based marketing content aren’t doing the above, you don’t have lead generating content; you have a lot of documents. Have you noticed? Most content sucks.

Marketing 117

Marketing Market Target Marketing Marketing Strategy 117

MediaBoom

APRIL 24, 2023

Luxury car marketing is just one of the many branches of marketing. But how does it differ from traditional marketing strategies? Luxury car marketing is the art of showcasing top-tier vehicles to discerning customers through diverse tactics, including bespoke branding, focused promotion, and tailored customer service.

Marketing 52

Marketing Market Marketing Strategy Digital Marketing 52

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results.

Hotel Marketing 56

Hotel Marketing Marketing Market Digital Marketing 56

STAAH

AUGUST 29, 2023

Having an effective marketing plan comes into hand to help you drive more bookings. To truly drive success, your focus should extend to drawing more visitors to your booking engine through a well-crafted digital marketing strategy. It also needs to be a living document that evolves with the volatility of the market.

OTA 105

OTA Email Marketing Marketing Strategy Marketing 105

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Secure your exclusive, free consultation with our luxury marketing experts today. Let Mediaboom guide you.

Digital Marketing 68

Digital Marketing Services Market Marketing 68

eZee Absolute

JANUARY 19, 2023

For years, hotels have been at a crossroads, trying to determine whether to handle marketing in-house or outsource it. So, the question at hand is, how can hotels determine which marketing approach to opt for? And, how to capitalize on the strengths of both in-house and outsourced marketing?

Hotel Marketing 81

Hotel Marketing Marketing Market Hotels 81

MediaBoom

OCTOBER 26, 2023

The benefits of SEO include cost-effective marketing, more organic traffic, a competitive advantage, a better user experience, more trust and credibility among your audience, and sustainable growth. We can’t discuss the benefits of SEO marketing without a primer on search engine optimization. What Is SEO and How Do Search Engines Work?

Market 85

Market Marketing Business Sales 85

Anthony Iannarino

MAY 2, 2019

They spend their time looking for a go-to-market strategy that eliminates the need for salespeople, a part of the business they see as a cost, and one they have no idea how to engage and manage effectively.

Sales 95

Sales Target Marketing Marketing Strategy Services 95

SiteMinder

AUGUST 1, 2024

It clarifies your marketing efforts by enabling you to pinpoint your target audience and craft effective campaigns to reach them. A solid business plan equips you to differentiate your hotel in a crowded market by highlighting your unique selling propositions.

Business 95

Business Revenue Hotels Occupancy 95

Catala Consulting

JANUARY 9, 2024

Introduction In the competitive landscape of hotel marketing, the cost of acquiring new customers is a pivotal metric for success. In the hotel industry, this encompasses expenses on advertising, promotional activities, staff salaries, and technology costs associated with marketing.

Hotel Marketing 52

Hotel Marketing Marketing Market Real Estate 52

MediaBoom

MARCH 9, 2023

Destination marketing is a must for travel and hospitality businesses looking to market services toward specific locales. What kinds of strategies should a travel and hospitality company use in its campaigns? What Is Destination Marketing? Destination marketing strives to inspire customers to travel to specific locales.

Market 59

Market Marketing Tourism Marketing Strategy 59

eZee Absolute

JULY 3, 2024

Enter Web3 marketing – an exciting approach for hotels. So, what is Web3 marketing for hotels? Instead of just showing ads, Web3 marketing lets guests feel more involved and valued. With Web3 marketing, they could receive a special digital pass that offers perks like early check-in, room upgrades, or exclusive event access.

Marketing 52

Marketing Market Hotels Marketing Strategy 52

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Marketing Market Target Marketing 52

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. How is luxury marketing different?

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

MediaBoom

JUNE 27, 2023

This enchanting vision can become a reality through the power of a meticulously crafted hotel marketing plan, where strategic tactics, targeted campaigns, and innovative approaches converge to showcase your unique value proposition. What is a marketing plan for hotels?

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

MediaBoom

MAY 27, 2024

With an average ROI of 4,200% , email marketing is still one of the most effective tools for any business to have in its arsenal. If you work in the aviation industry, you might be wondering if having a comprehensive email marketing strategy can provide your company with new opportunities and better customer retention.

Email Marketing 52

Email Marketing Market Marketing Digital Marketing 52

Lure Agency

NOVEMBER 16, 2022

When it comes to understanding your customers, market research is essential to the success of any business, no matter if it’s market research for B2B or B2C. ” To understand your target customer, you must understand market and customer research. It’s a hidden-in-plain-sight secret!”

Market Research 52

Market Research B2B Target Marketing Marketing Strategy 52

MediaBoom

JUNE 20, 2023

That’s where digital content marketing comes into play. Digital content marketing is a tool that helps businesses attract potential customers from their target markets using a myriad of tools, including videos, photos, audio, blog content, and more. Get ready to become a content marketing pro!

Market 52

Market Marketing Digital Marketing Marketing Strategy 52

Hotel Speak

MARCH 27, 2024

It’s the strategic foundation upon which your entire hotel marketing strategy rests. Here’s how brand positioning works: Target Audience: Who are your ideal guests? Understanding your target audience is the first step to crafting a brand that resonates with their needs and desires.

Branding 98

Branding Hotels Marketing Market 98

Travel Media Group

AUGUST 21, 2019

On this episode of Suite Spot, we have the distinct pleasure of welcoming special guest Mike Parent, Senior Vice President of Sales & Marketing at Coakley & Williams Hotel Management Company, to the podcast. Mike also shares his approach to implementing effective marketing campaigns for new acquisitions and new-build properties.

Market 52

Market Marketing Sales Hotel Sales 52