Are Morch

AUGUST 19, 2024

SEO has kicked in the door of online marketing and set all-new standards for key business growth and marketing concerns. Getting educated on using a search engine optimization (SEO) company or agency is very wise. What Can Search Engine Optimization Do For Your Brand?

Branding 130

Branding Online Marketing Marketing Market 130

MediaBoom

MARCH 15, 2024

A recent Statista report forecasts that by 2025, over ten percent of all retail sales in the United States will stem from mobile commerce, underscoring the critical need for luxury brands to innovate their digital marketing strategies. In traditional marketing, stories are used to create a new need among potential clients.

Digital Marketing 94

Digital Marketing Marketing Strategy Branding Market 94

MediaBoom

JULY 18, 2023

For a good reason, commercial real estate marketing is a hot topic. According to eMarketer , digital marketing spending surpassed traditional marketing channels for the first time in 2019. But, how can you make your real estate company stand out from the crowd and attract clients online?

Real Estate 89

Real Estate Market Marketing Email Marketing 89

MediaBoom

JULY 4, 2023

Keeping up with the busy real estate market means real estate digital marketing can take the backseat. If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. What is real estate digital marketing? Hiring a real estate digital marketing agency can make it easier.

Real Estate 89

Real Estate Digital Marketing Market Marketing 89

MediaBoom

AUGUST 25, 2023

Today more than ever, businesses across all industries must market themselves. As medspas have grown across the country, so too has the rise of medspa digital marketing. In this informative, detailed guide, we will delve deep into medspa digital marketing. Okay, so that’s the medspa part of medspa digital marketing.

Digital Marketing 68

Digital Marketing Market Marketing Email Marketing 68

Horizon Hospitality

APRIL 15, 2024

User Generated Content (UGC), which is anything that a customer shares about a brand on social media, seems to be a marketing golden ticket for restaurants. However, before chasing after this highly sought-after marketing content, the pros and cons must be weighed to avoid any severe marketing missteps.

Marketing Strategy 52

Marketing Strategy Market Marketing Cost Per Click 52

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. However, bed and breakfast marketing can be very challenging at times, for a few reasons: 1.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

MediaBoom

SEPTEMBER 21, 2023

In the contemporary business landscape, digital marketing has emerged as an indispensable component of any business strategy. Of course, with so many types of digital marketing, trying to find the right fit for your business’s needs can be challenging.

Digital Marketing 52

Digital Marketing Market Marketing Email Marketing 52

MediaBoom

MARCH 14, 2023

What’s not to love about the digital age of bank marketing? But it’s a whole different story for marketers who are scrambling to keep up with the pace of technology. Bank marketing today isn’t what it used to be just a few years back. Bank marketing today isn’t what it used to be just a few years back. A lot is changing.

Market 71

Market Marketing Digital Marketing Marketing Strategy 71

MediaBoom

JUNE 27, 2023

This enchanting vision can become a reality through the power of a meticulously crafted hotel marketing plan, where strategic tactics, targeted campaigns, and innovative approaches converge to showcase your unique value proposition. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals.

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

eTourism

MAY 19, 2020

The coronavirus has negatively impacted the hotel industry in different ways, but one of the many online marketing methods that is proving to be more important than ever is email marketing. With travel restrictions in place for many countries, email marke

Email Marketing 52

Email Marketing Market Marketing Online Marketing 52

eTourism

SEPTEMBER 24, 2019

After establishing your online marketing strategy, the next big step for your hotel is partnership marketing. By developing a mutually beneficial arrangement with a local business that shares the same values or goals as your brand, you'll be taking your m

Market 52

Market Marketing Online Marketing Marketing Strategy 52

eTourism

JANUARY 12, 2016

So, the tinsel is down, your cards have been recycled and the tree has been packed away for another year. Christmas is well and truly over. In fact, it's almost two weeks into 2016 already. But that doesn't mean it's too late to start thinking about your

Online Marketing 52

Online Marketing Market Marketing Hotel Marketing 52

Social Hospitality

MAY 12, 2023

Here are strategies you can implement to maximize your brand’s online visibility and stand out among the crowd. Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. Most online searches are by people who are looking for local information. Invest in paid ads.

Business 162

Business Hiring Marketing Strategy Marketing 162

eTourism

JUNE 7, 2012

From online vouchers to emailed discount codes, the benefits of using discounts in your online marketing campaign should not be overlooked. Here's a look at how you can use this tactic to drive traffic to your resort's website, as well as a few of the pot

Online Marketing 40

Online Marketing Market Marketing Resorts 40

eTourism

JANUARY 12, 2015

Now that we're nearly two weeks into 2015, take a moment to think about the marketing goals you hope to achieve in the year ahead. Have you identified what's already working for you and the areas you need to adjust to make this year's campaigns just as su

Online Marketing 52

Online Marketing Market Marketing Hotel Marketing 52

Xotels

JUNE 2, 2023

As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

Social Hospitality

JUNE 1, 2023

Here are strategies you can implement to maximize your brand’s online visibility and stand out among the crowd. Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. Most online searches are by people who are looking for local information. Invest in paid ads.

Business 147

Business Hiring Marketing Strategy Marketing 147

eTourism

DECEMBER 17, 2017

The online marketing industry is constantly evolving, and the cycle from next big tactic to waste of time moves pretty fast. If you're using any of the content marketing strategies listed below, it's time for a fresh approach. Generic, Churned-Out Co

Marketing Strategy 52

Marketing Strategy Market Marketing Online Marketing 52

eTourism

JANUARY 19, 2015

Marketers, much like almost everyone else, are under pressure to do more. Sign up to more social media platforms, publish more blog posts, create more email campaigns, drive more results. Often, doing more works. Emailing your guests on a more regular bas

Online Marketing 52

Online Marketing Market Marketing Hotel Marketing 52

Social Hospitality

JUNE 1, 2023

Here are strategies you can implement to maximize your brand’s online visibility and stand out among the crowd. Hire Marketing Pros One of the ways to maximize your online visibility is through digital marketing. Most online searches are by people who are looking for local information. Invest in paid ads.

Business 130

Business Hiring Marketing Strategy Marketing 130

eTourism

MAY 29, 2019

At eTourism, we're committed to optimised hotel website design and powerful online marketing strategies that generate exposure and increase direct bookings. If you're as keen as we are about getting customers to book direct, take a look at our list of pre

Digital Marketing 40

Digital Marketing Market Marketing Online Marketing 40

eTourism

JANUARY 20, 2016

We could all use a little motivation at the beginning of the year, and especially, perhaps, when it comes to your hotel's content marketing campaign. That's because maybe above every other kind of online marketing tactic, content production could never be

Market 52

Market Marketing Online Marketing Hotels 52

Hotel News Resource

JUNE 6, 2024

On May 2, 2023, the European Commission made a landmark move to regulate online marketing by implementing the Digital Markets Act (DMA). This regulatory framework aims to ensure fairness among digital players, protect internet users, and combat potential anti-trust concerns by major technology platforms (a.k.a. gatekeepers').

Online Marketing 45

Online Marketing Digital Marketing Marketing Market 45

eTourism

APRIL 19, 2017

Whatever else changes in the online marketing world, reviews will continue to form an integral part of the hotel shopping process for your guests. More than half of travellers around the world won't even consider booking a hotel before reading what previo

Marketing Strategy 52

Marketing Strategy Market Marketing Online Marketing 52

eTourism

DECEMBER 2, 2015

Email is an essential component of any hotel's online marketing campaign, but crafting great email content takes time, effort and money. With a little bit of planning and creativity, however, driving results with your email output needn't eat into your re

Email Marketing 52

Email Marketing Market Marketing Online Marketing 52

eTourism

FEBRUARY 11, 2014

Google's innovative and controversial new product Google Glass will be made available to the public later this year. With the launch date imminent, it's time to start thinking about how such technology will impact the way consumers search for and interact

Online Marketing 52

Online Marketing Market Marketing Consumer 52

eTourism

FEBRUARY 28, 2016

Almost 90% of businesses say that video is now part of their social media mix, but succeeding at this relatively new form of online marketing comes with its own set of challenges. Paying attention to these 3 key areas will help you create videos that enga

Market 52

Market Marketing Online Marketing Business 52

Hotel Marketer

SEPTEMBER 2, 2023

Introducing the #AISummer2023 series, a continuation of the original #30DayAIChallenge in Spring. As the field of AI evolves, this series Continue Reading

Market 75

Market Marketing Sales Marketing Strategy 75

eTourism

JUNE 2, 2014

Running a successful online marketing campaign is pretty demanding. Most of us are juggling multiple social media accounts, scheduling new content, creating email campaigns, optimising for Google, constantly analysing datathe list goes on. With so much to

Market 52

Market Marketing Online Marketing Hotel Marketing 52

eTourism

JUNE 11, 2014

Email remains one of the very best ways to reach your guests online. Low quality, outdated contact lists will seriously hamper your online marketing campaign, so if you can't r But that's only if you're reaching people that actually want to hear from you.

Email Marketing 52

Email Marketing Market Marketing Online Marketing 52

Social Hospitality

OCTOBER 10, 2023

It’s also critical to be strategic about the brand’s restaurant photography strategy to extend the depth of marketing through visuals. They use “digital-first” marketing Virtual restaurants rely heavily on online food delivery apps and platforms to reach their customer base.

Dining 147

Dining Real Estate Operations Branding 147

STAAH

MAY 2, 2023

Is your marketing strategy aligned to it? With 92% of the travellers relying on a review before making a booking, this is extremely important in your marketing strategy. Email marketing, social media and blogs are a good channels to leverage at this stage of the travel funnel. Have you heard about it? Why should you care?

Online Marketing 83

Online Marketing OTA Marketing Strategy Travel 83

eTourism

AUGUST 2, 2021

It's a question worth asking, as it provides useful pointers for improving your online marketing strategy, hotel policies and the guest experience you offer in ways that will boost direct bookings in t What do guests check about your hotel before booking?

Online Marketing 52

Online Marketing Marketing Strategy Hotels Marketing 52

In1solutions

JUNE 20, 2024

Tracking, reporting, and marketing insights. All of this information combined works wonders for your Marketing Department, helping your team target the most curious customers and motivated buyers. All you need is a catalogue of tempting gift cards and some clever marketing to get the word out. Feeling inspired?

Business 98

Business Sales ROI Accommodation 98

In1solutions

SEPTEMBER 15, 2024

As a pro tip, sometimes marketing “special offers” or “overnight stays” can be a little too general. As always, if you are already an In1 Solutions voucher client, please do not hesitate to reach out to us for a free online marketing consultation. So, spread the word and shake up your sales strategies.

Online Marketing 52

Online Marketing Sales Scale Branding 52

SiteMinder

OCTOBER 18, 2023

The goal is to provide hoteliers with a dynamic pricing strategy that responds to both market and property-specific conditions. With the modern popularity of online booking platforms and how easy it is to compare hotel costs for guests, providing competitive pricing no matter where you’re listing is crucial for success.

Revenue 105

Revenue Hotels Forecasting Revenue Management 105