Hotelogix

OCTOBER 1, 2024

The travel industry has undergone many changes in recent years, and one area that’s constantly evolving is the world of Online Travel Agencies (OTAs). These platforms have become the go-to for many travelers, offering a simple and convenient way to book everything from flights to hotels.

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OTA Travel Cancellation Services 52

Skift Blog

JUNE 5, 2024

Skift Take: The back-to-back IPOs of TBO Tek and Ixigo signify a robust resurgence in the travel industry, highlighting the market's optimism and the sector's readiness to capitalize on the post-pandemic recovery. The Indian travel tech landscape looks set for a dynamic phase of expansion and innovation.

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OTA Travel Market Marketing 279

Inn Quest

OCTOBER 11, 2023

When it comes to planning a trip, choosing the right online travel agency (OTA) can make all the difference. In 2023, the US market is bustling with various online travel agencies, each offering unique features and services for travelers.

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OTA Travel Cancellation Accommodation 88

STAAH

JUNE 11, 2024

Finding the right balance between OTAs and direct bookings is a crucial strategy for hotels and accommodation providers for success. On one side, you have OTAs (online travel agents) that are vital distribution partners to liquidate unsold inventory and put heads in beds. The primary drivers for this is their nimble nature.

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OTA Shopping Occupancy Overbooking 88

Hospitality Net

NOVEMBER 9, 2023

OTA Insight, the global leader in cloud-based market intelligence for the travel & hospitality industry, has rebranded to Lighthouse. This shift marks a significant milestone in the company’s continued evolution as a unified platform that fundamentally reimagines commercial strategy for the travel and hospitality industry.

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OTA Travel Hospitality Market 198

Hospitality Net

JANUARY 28, 2024

Any marketing content that describes your product - in this case your hotel - must be original, authentic, enticing and believable. Your marketing content should tell a consistent "story" about your hotel’s value proposition and brand, and inspire travelers to consider and eventually book your property. This is marketing 101.

Marketing 189

Marketing Market Hotel Marketing Digital Marketing 189

Hospitality Net

NOVEMBER 12, 2024

By 2030, direct digital bookings are expected to reshape the landscape of hotel distribution, overtaking online travel agencies (OTAs) as the primary channel for global hotel reservations.

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OTA Consumer Accommodation Hotels 188

Skift Blog

APRIL 9, 2024

Expedia Group recently unveiled new data highlighting how its advertising tools enhance visibility for travel partners on their sites and can augment partner revenue during popular cultural events. Skift Take: If you’re heading to the latest stop on Taylor Swift’s Eras Tour, you will likely need to book a flight and hotel.

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Events Revenue Travel Marketing 299

Hospitality Net

DECEMBER 1, 2024

Because they solve a fundamental market challenge: connecting properties with global travelers at scale.

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OTA Scale Management Marketing 113

Hotel Speak

DECEMBER 21, 2023

Cloudbeds’ 2023 data finds that OTAs are back and stronger than ever. The annual report dives into the evolving landscape of Online Travel Agencies (OTAs), offering lodging businesses strategic insights to enhance their distribution strategies and maximize revenue in a dynamic travel market.

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OTA Travel Revenue Business 72

Hotelogix

SEPTEMBER 25, 2024

Online Travel Agencies (OTAs) help hotels secure more bookings by increasing their visibility globally. For small and medium-sized hotels, OTAs are crucial in reaching new guests and expanding their market. Popular OTAs like Booking.com, Expedia, Makemytrip and Agoda are common platforms that many hotels use to grow. 

OTA 52

OTA Hotels Revenue Market 52

eHotelier

NOVEMBER 10, 2024

Hotels face a constant challenge with the dominance of Online Travel Agencies (OTAs) taking share in every market.

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OTA Travel Marketing Market 52

Hotelogix

DECEMBER 7, 2023

The advent of Online Travel Agencies (OTAs) has revolutionized the hospitality sector. It allows travellers to compare rates and services of multiple properties. This is the primary reason why as a hotelier, you should know how to select the right OTAs for your hotel.   Why should you partner with OTAs?

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OTA Overbooking ROI Hotels 107

Skift Blog

NOVEMBER 15, 2024

Skift Take: A recent survey from Expedia Group highlights the travel preferences and potential of Asia’s emerging middle class, presenting a significant opportunity for travel brands to create new experiences tailored to this growing demographic. Expedia Group Read the Complete Story On Skift

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Travel Branding OTA Tourism 279

Skift Blog

JULY 3, 2024

Skift Take: Business travel in India is on a rise. It is the ninth-largest market globally for business travel expenditure. Yatra's agreement with Cipla is the latest development as online travel agencies in India work to profit from this segment. Bulbul Dhawan Read the Complete Story On Skift

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Travel Business Market Marketing 310

Cloudbeds

DECEMBER 20, 2023

Cloudbeds’ 2023 data finds that OTAs are back and stronger than ever. The annual report dives into the evolving landscape of Online Travel Agencies (OTAs), offering lodging businesses strategic insights to enhance their distribution strategies and maximize revenue in a dynamic travel market.

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OTA Travel Revenue Business 52

Hotel Business

FEBRUARY 5, 2024

Hospitality management platform Cloudbeds has revealed rankings of the highest revenue-generating Online Travel Agencies (OTAs) worldwide, as well as by various countries and regions, with Booking.com coming out on top. The post Cloudbeds: Booking.com top revenue-generating OTA for indies appeared first on hotelbusiness.com.

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OTA Revenue Motels Travel 64

Hospitality Net

NOVEMBER 13, 2024

On May 13th 2024, Booking.com was the only Online Travel Agency (OTA) to be designated as a “gatekeeper” under the EU’s new Digital Markets Act, meaning they had six months to comply with the law’s stringent regulations.

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Digital Marketing OTA Market Marketing 130

Skift Blog

MARCH 6, 2024

Hotels that leverage first-party data to drive AI strategies can win the race against OTAs for guest attention and loyalty. Skift Take: Rising competition in the hotel bookings landscape is pushing the industry towards the smarter use of technology. Cendyn Read the Complete Story On Skift

Digital Marketing 312

Digital Marketing OTA Marketing Market 312

Hotelogix

OCTOBER 4, 2024

For small and mid-size hotels, having the right OTA ( Online Travel Agencies ) channel manager is critical. Choosing the right OTA channel manager can streamline your hotel’s online distribution strategy, prevent overbookings, and boost overall profitability. What is a Channel Manager? 

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OTA Management Overbooking Revenue 52

Hospitality Net

JULY 25, 2024

Lighthouse (formerly OTA Insight), the global leader in cloud-based market intelligence for travel & hospitality, today announced the appointment of Laura McDonough as Senior Vice President of Business Operations.

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Operations Business OTA Scale 264

Hotelogix

NOVEMBER 30, 2023

Online Travel Agents for hotels or OTAs serve as important distribution channels for hotels. They play a pivotal role in marketing and selling rooms. OTAs are online platforms or websites that sell hotel rooms to customers. An excellent marketing strategy incorporates OTAs to boost sales and revenue.

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OTA Hotels Online Sales Market 59

Hotelogix

OCTOBER 24, 2024

There are several types of hospitality technology solutions that are available in the market. Channel Manager A channel manager is a software that helps you distribute/update your hotel’s rooms and rates on all the connected Online Travel Agencies (OTA). For example, you sell your rooms on 5 OTAs.

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OTA Management Overbooking Cancellation 52

Refine

SEPTEMBER 19, 2022

Online travel agencies (OTAs) have become a pivotal part of the hospitality industry, impacting the way properties market online and travelers do their research. It’s predicted that, on average, travelers make 25 website visits before booking.

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OTA Travel Market Marketing 63

Hotelogix

SEPTEMBER 22, 2024

Online Travel Agencies (OTAs) are an essential part of the modern hotel industry, allowing hotels to reach a global audience and offering travelers the convenience of booking accommodations from anywhere, anytime. This article will explore these pros and cons of OTAs in detail:  What Are Online Travel Agencies?

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OTA Travel Business Email Marketing 52

Skift Blog

JUNE 10, 2024

Ixigo's CEOs tell Skift that they’re ready to dive into what they’re calling the "golden era" of online travel. With ideal market conditions for growth, the Indian OTA is moving forward with an IPO, aiming to use tech-driven customer experiences to strengthen its position. Skift Take: Wait-and-watch? Not anymore!

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OTA Travel Market Marketing 195

Hospitality Net

SEPTEMBER 29, 2024

Noida, 17th September 2024: RateGain Travel Technologies Limited (RateGain), a leading provider of AI-powered SaaS solutions for travel and hospitality, has been recognized as a Preferred Partner by Trip.com, one of the largest OTAs of the world.

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OTA Travel Market Marketing 189

Hotel Business

MARCH 6, 2023

OTA Insight has launched Rate Insight+, a solution that gives hoteliers a complete view of their competitive landscape by combining hotel and short-term rental data in a single platform. As the short-term rental industry continues to grow and increase market share, hoteliers face a host of new challenges.

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OTA Market Share Occupancy Market 59

Hospitality Net

JULY 10, 2024

Hotels have worked with third parties such as airlines, travel agents, online travel agents (OTAs) and the Global Distribution System (GDS) for decades. The dynamic landscape of hotel distribution offers numerous opportunities for hotels to maximise their market presence and profitability.

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Global Distribution System OTA Hotels Travel 147

Hotelogix

SEPTEMBER 16, 2024

In 2024, online travel agencies are still an important part of how hotels get bookings. Whether managing a big hotel chain or a small boutique property, working with OTAs helps you reach more travelers and fill more rooms.    This blog will explain OTAs, how they work, and why they're essential for hotels.

OTA 52

OTA Travel Cancellation Market 52

eZee Absolute

SEPTEMBER 30, 2022

And there’s no hiding that Online Travel Agents (OTAs) are a major source for optimizing their online booking flow. It is observed that OTAs control approximately 2/3rd of all online bookings. But hoteliers often get muddled among various OTA platforms and miss out on the best ones. Top 10 OTAs to Drive Maximum Bookings.

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OTA Hotels Accommodation Consumer 85

Experience Hotel

JANUARY 17, 2024

Dans l’univers en perpétuelle évolution de l’hôtellerie, les OTA (Online Travel Agencies, ou agences de voyage en ligne en français) sont devenues des acteurs incontournables. L’Exhaustivité des informations Les OTA misent sur l’exhaustivité et l’accessibilité de leurs contenus.

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OTA Market Marketing Email Marketing 52

Hotelogix

SEPTEMBER 19, 2024

Understanding the difference between online booking and travel agency services is crucial for hotel owners and managers looking to optimize their revenue streams. In contrast, a Travel Agency typically involves a human element where agents assist clients in planning their trips. Travel Agency vs Online Booking: Which is Better?

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Travel OTA Target Marketing Occupancy 52

Inn Quest

OCTOBER 24, 2023

Hoteliers often face the decision of whether to focus on direct bookings through their website or rely on Online Travel Agencies (OTAs) to fill rooms. Despite the rising popularity of OTAs, direct bookings continue to hold their own in the competitive landscape. Building a loyal customer base is essential for long-term success.

OTA 52

OTA Hotels Market Marketing 52

Hotel Speak

JANUARY 25, 2024

The battle for direct bookings has entered a new phase as online travel agents (OTAs) ramp up efforts to establish ownership of hotel guests and their booking journeys, a new report from hospitality technology specialist SHR Group reveals. from $0.16 The impact on Metasearch is even more stark, more than doubling from $0.21

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OTA Cost Per Click Hotels Cancellation 92

Boutique Hotel News

MARCH 20, 2023

US: Cloud-based hospitality business intelligence platform OTA Insight has announced the appointment of Vivek Bhogaraju as its chief operating officer (COO). Bhogaraju said: “I am thrilled to join OTA Insight and work alongside such a talented, driven and dedicated team.

OTA 52

OTA Scale General Manager Operations 52

Boutique Hotel News

MARCH 20, 2023

US: Cloud-based hospitality business intelligence platform OTA Insight has announced the appointment of Vivek Bhogaraju as its chief operating officer (COO). Bhogaraju said: “I am thrilled to join OTA Insight and work alongside such a talented, driven and dedicated team.

OTA 52

OTA Scale General Manager Operations 52