eTourism

APRIL 19, 2017

Whatever else changes in the online marketing world, reviews will continue to form an integral part of the hotel shopping process for your guests. More than half of travellers around the world won't even consider booking a hotel before reading what previo

Marketing Strategy 52

Marketing Strategy Marketing Market Online Marketing 52

Social Hospitality

JUNE 1, 2023

If your brand targets locals, hiring local business marketing services is an effective way to reach out to your target audience. Local marketing agencies understand the local communities and their needs, allowing you to implement geographically-targeted online marketing strategies.

Business 130

Business Hiring Marketing Strategy Marketing 130

Little Hotelier

MAY 31, 2023

A hotel internet marketing strategy can span a number of marketing channels, including search engine optimisation (SEO), paid ads, email marketing and social media. Hotel digital marketing vs hotel online marketing and hotel internet marketing A variety of terms are used to describe digital marketing for hotels.

Digital Marketing 98

Digital Marketing Market Marketing Marketing Strategy 98

eTourism

JUNE 14, 2012

Landing pages have become an essential component of every business's online marketing strategy, and your resort is no exception.

Resorts 52

Resorts Online Marketing Marketing Strategy Marketing 52

STAAH

MAY 2, 2023

Is your marketing strategy aligned to it? With 92% of the travellers relying on a review before making a booking, this is extremely important in your marketing strategy. Great customer experience is critical for lots of reasons but also because happy customers will share their experience online with their network.

Online Marketing 98

Online Marketing OTA Marketing Strategy Travel 98

eTourism

SEPTEMBER 24, 2019

After establishing your online marketing strategy, the next big step for your hotel is partnership marketing. By developing a mutually beneficial arrangement with a local business that shares the same values or goals as your brand, you'll be taking your m

Marketing 52

Marketing Market Online Marketing Marketing Strategy 52

eTourism

AUGUST 2, 2021

It's a question worth asking, as it provides useful pointers for improving your online marketing strategy, hotel policies and the guest experience you offer in ways that will boost direct bookings in t What do guests check about your hotel before booking?

Online Marketing 52

Online Marketing Marketing Strategy Hotels Marketing 52

eTourism

OCTOBER 10, 2010

Recent trends prove that having a good online marketing strategy may well have its advantages when it comes to acquiring resort bookings.

Resorts 40

Resorts Online Marketing Marketing Strategy Marketing 40

eTourism

MAY 29, 2019

At eTourism, we're committed to optimised hotel website design and powerful online marketing strategies that generate exposure and increase direct bookings. If you're as keen as we are about getting customers to book direct, take a look at our list of pre

Digital Marketing 40

Digital Marketing Market Marketing Online Marketing 40

MediaBoom

JULY 4, 2023

If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. What is real estate digital marketing? A proper strategy connects real estate professionals with their desired audience, fostering relationships and guiding consumers through their property journey.

Real Estate 89

Real Estate Digital Marketing Marketing Market 89

Social Hospitality

OCTOBER 10, 2023

They use “digital-first” marketing Virtual restaurants rely heavily on online food delivery apps and platforms to reach their customer base. They craft enticing digital menus and leverage social media ( restaurant marketing on Instagram is huge!) and broad online marketing to create a robust online presence.

Dining 147

Dining Real Estate Operations Branding 147

Refine

DECEMBER 6, 2023

Question for Our Hotel Marketing Expert Panel What are the best practices for driving revenue-generating email marketing and for collecting valid email addresses from guests?

Email Marketing 52

Email Marketing Revenue Marketing Market 52

Social Tables

OCTOBER 17, 2016

If you’re releasing some sort of digital marketing software, then online marketing is the theme, and the event can include activities like SEO workshops, social media marketing lectures, and so on. You are marketing the product at the product launch event. The event itself, though, has to be marketed as well.

Events 84

Events Online Marketing Marketing Market 84

MediaBoom

MARCH 14, 2023

A change that integrates traditional marketing plans with digital strategies that produce measurable results. WHY BANK MARKETING STRATEGIES NEED TO CHANGE As a discipline, marketing has evolved over the past few decades to become what it is today. Today, marketing has been reinvented to fit a much bigger role.

Market 71

Market Marketing Digital Marketing Marketing Strategy 71

Little Hotelier

OCTOBER 11, 2023

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. Hotel email marketing has been done in the hospitality industry for decades now, since email has become a normal part of our everyday lives.

Email Marketing 98

Email Marketing Market Marketing Hotels 98

MediaBoom

APRIL 11, 2023

Digital marketing for manufacturers modernizes what is still, for many such companies, an old-school, outbound means of promoting themselves and their products. A digital marketing strategy will allow your company to achieve more of its goals in a measurable way. What kind of tactics should you use? Mediaboom is here to help.

Digital Marketing 88

Digital Marketing Marketing Market B2B 88

Cloudbeds

JANUARY 17, 2024

With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.

Hotel Marketing 98

Hotel Marketing Market Marketing Hotels 98

Little Hotelier

AUGUST 29, 2023

Telling your story should be part of your B&B marketing strategy, as it allows you to capture the attention of your target market and encourages them to book directly with you. Most important elements of a bed and breakfast marketing strategy All the examples and ideas we’ve discussed so far can go into your plan.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

Hotel Speak

JANUARY 11, 2024

Rebranding a hotel so that it is more appealing to a wider variety of clientele requires taking a strategic approach that takes into account several different aspects.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

MediaBoom

SEPTEMBER 21, 2023

Of course, with such a diverse palette of marketing components, understanding your different options through and through is key. Come dive in with us as we explore the many types of digital marketing strategies available. And with immediacy at the forefront of consumer needs, mobile marketing is no longer just a passing trend.

Digital Marketing 52

Digital Marketing Marketing Market Email Marketing 52

eZee Absolute

NOVEMBER 19, 2023

Also, traditional marketing methods aren’t that effective now. So, for those who have always stuck to the old-school ways, getting the strategy right is one of the biggest challenges of the hospitality industry. Online marketing is a surefire method, though it would take years for hotel owners to establish their strength.

Hotels 98

Hotels Hiring Services Business 98

MediaBoom

JUNE 27, 2023

For instance, if your objective is to enhance online reservations, you might invest more heavily in digital marketing strategies such as SEO , targeted email campaigns , or social media advertising. If you are looking to market to an older crowd, an email marketing strategy will gain more customers than social media.

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

SiteMinder

AUGUST 1, 2024

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

Business 95

Business Revenue Hotels Occupancy 95

Little Hotelier

DECEMBER 3, 2023

Group reservation strategies for hotels Online marketing strategies can be used to appeal to travel groups. Gathering spaces Most travel groups book individual rooms for the members of their party, but they still want to be able to gather and connect after a long day of touring or business meetings.

Hotels 59

Hotels Travel Business Events 59

Hotel Marketer

JUNE 4, 2023

With Generative AI tools getting better with every model iteration, it's getting harder and harder to spot the real stuff from the AI generated content. Take The Quiz - How Many Did You Spot? Here's a simple test ** you can take to see if you can spot the real photos from the AI generated…

Marketing Strategy 87

Marketing Strategy Online Marketing Marketing Market 87

Q4Launch

FEBRUARY 1, 2022

Top 40 Reasons Travel & Hospitality Customers Benefit from Pay-Per-Click Advertising: PPC enables top-of-page placement on search results that is not dependent on SEO or unpredictable Google algorithm changes PPC turbocharges organic SEO with complementary listings at top of more search result pages PPC is low-waste because you only pay when someone (..)

Revenue 52

Revenue Marketing Market Consumer 52

Hotel Marketer

SEPTEMBER 2, 2023

Introducing the #AISummer2023 series, a continuation of the original #30DayAIChallenge in Spring. As the field of AI evolves, this series Continue Reading

Market 80

Market Marketing Sales Marketing Strategy 80

MediaBoom

AUGUST 25, 2023

From lead generation to a goal as simple as increasing revenue, digital marketing can help. How to Boost Medspa Digital Marketing in 12 Steps In today’s digital age, promoting a Medspa requires a well-defined online marketing strategy. We’re glad you asked. What websites do they visit?

Digital Marketing 68

Digital Marketing Market Marketing Email Marketing 68

Hotelogix

AUGUST 31, 2024

Relevance of Global Distribution System Despite the increase in direct bookings and online marketing strategies, the Global Distribution System (GDS) remains relevant in the hotel industry. Accurate data avoids overbookings and miscommunications, leading to better customer experiences and fewer operational headaches for hotels.

Global Distribution System 40

Global Distribution System OTA Occupancy Hotels 40

Hotelogix

SEPTEMBER 15, 2022

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Marketing Strategy 75

Marketing Strategy Digital Marketing Online Marketing OTA 75

Xotels

AUGUST 15, 2022

Are we shifting the budget from offline to online? What new online marketing initiatives will we launch next year? How will we attract our different client target markets and niche guest segments. Any doubts or uncertainties about running your hotel & marketing strategies? Cheers, Patrick Landman.

Marketing 59

Marketing Market Hotels ROI 59

Hotel Marketer

APRIL 8, 2023

For those just joining us, every day during this challenge, I’m going to try and do something different or better, Continue Reading

Hotels 79

Hotels Marketing Strategy Online Marketing Branding 79

MediaBoom

JULY 18, 2023

What is Commercial Real Estate Marketing? Online marketing for commercial real estate is vital for showcasing your work and talent among competing real estate professionals. It can be challenging for commercial real estate professionals to know how to develop a commercial real estate marketing plan.

Real Estate 89

Real Estate Marketing Market Email Marketing 89

Cloudbeds

OCTOBER 17, 2024

Ad retargeting tools also allow you to create ads with AI-generated content and set your own investment budget to streamline hotel marketing efforts. Increase direct bookings with Cloudbeds.

OTA 76

OTA Occupancy Hotels Revenue 76

Hotel Marketer

APRIL 13, 2024

Welcome to the 2024 Edition of the #30DayAIChallenge. This year, we'll be focusing on making Generative AI more accessible for all. So follow along and give each challenge a try yourself, plus share your own thoughts and experiments with a community of like-minded learners and tinkerers!*

Marketing Strategy 52

Marketing Strategy Online Marketing Marketing Market 52

Hotel Marketer

APRIL 1, 2024

Welcome to the 2024 Edition of the #30DayAIChallenge. This year, we'll be focusing on making Generative AI more accessible for all. So follow along and give each challenge a try yourself, plus share your own thoughts and experiments with a community of like-minded learners and tinkerers!*

Marketing Strategy 52

Marketing Strategy Online Marketing Marketing Market 52

Hospitality Times

JANUARY 5, 2022

The pinnacle of effective hotel website design is Search Engine Optimisation (SEO), and attracting visitors through search engines must be a crucial aspect of your online marketing strategy.

Revenue 40

Revenue Hotels Hiring Sales 40