A Sales Guy

DECEMBER 1, 2016

Marketing content designed to generate leads is weak, uninspiring and offers little value to the target market. If your content marketing strategy does not include provoking, challenging and disrupting content, it’s time to reconsider your content goals. Most content sucks. Yup, I said it.

Marketing 117

Marketing Market Target Marketing Marketing Strategy 117

Xotels

JUNE 2, 2023

As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

SiteMinder

AUGUST 1, 2024

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

Business 95

Business Revenue Hotels Occupancy 95

MediaBoom

AUGUST 1, 2024

Learn the secrets to driving more traffic to your luxury website, generating more leads, and ultimately increasing sales. Email Marketing This year, global email marketing revenue will hit $12.33 Of course, email marketing for hospitality and tourism is a valuable part of your campaign.

Tourism 94

Tourism Market Marketing Hospitality 94

MediaBoom

JULY 5, 2023

Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers. A hotel marketing strategy outlines a path to enhance the brand, charm guests, and boost bookings. The strategy is continually refined through careful analytics and measurements.

Hotel Marketing 82

Hotel Marketing Marketing Market Marketing Strategy 82

Lure Agency

NOVEMBER 16, 2022

But market research isn’t just about understanding your target market; it also provides valuable insights that can help you fine-tune your product or service offering, marketing strategy, and business model. ” To understand your target customer, you must understand market and customer research.

Market Research 52

Market Research B2B Target Marketing Marketing Strategy 52

Social Hospitality

JULY 5, 2022

Promote your goods/services or announce upcoming events, sales, and discounts to attract current and potential customers. Print handouts are mostly used for sales and event announcements. If your goal is to increase your brand awareness or announce your upcoming promotion/sale/event, this method is the best one to implement.

Market 189

Market Marketing Branding Services 189

MediaBoom

MARCH 14, 2023

Learn the secrets to driving more traffic to your website, generating more leads, and ultimately increasing sales. Why Digital Marketing for Construction Companies is important Staying ahead of the competition is crucial to expanding your customer base. Make sure those in your target market find value in your story.

Digital Marketing 94

Digital Marketing Construction Market Marketing 94

MediaBoom

AUGUST 11, 2023

Learn the secrets to driving more traffic to your website, generating more leads, and ultimately increasing sales. 5 Things to Do Before Running Facebook Ads for Real Estate Agents Before you begin using Facebook ads, you must have a solid backbone for your advertising strategy. Here are five items to check off on your to-do list.

Real Estate 93

Real Estate Digital Marketing Sales Marketing 93

MediaBoom

AUGUST 23, 2024

To capture the attention of discerning travelers , resorts must deliver exceptional experiences and employ sophisticated marketing strategies. Resort marketing is the art and science of positioning a resort as the ideal destination for leisure or business travelers.

Resorts 86

Resorts Market Marketing Marketing Strategy 86

STAAH

JUNE 6, 2023

This data can be analyzed to gain market insights into guest behaviour, identify trends, and create targeted marketing campaigns. With the right analytics tools, hotels can make data-driven decisions to optimize their revenue and marketing strategies. Result – increased retention and bookings.

Cancellation 98

Cancellation OTA Global Distribution System Revenue 98

Little Hotelier

AUGUST 29, 2023

With higher levels of competition and more savvy travellers today, you have to be active, targeted, and inventive with your marketing and sales strategies. However, bed and breakfast marketing can be very challenging at times, for a few reasons: 1.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

MediaBoom

APRIL 24, 2023

But how does it differ from traditional marketing strategies? Luxury car marketing is the art of showcasing top-tier vehicles to discerning customers through diverse tactics, including bespoke branding, focused promotion, and tailored customer service. What is the Target Market for Luxury Vehicles?

Marketing 52

Marketing Market Marketing Strategy Digital Marketing 52

Hotelogix

AUGUST 6, 2024

Increasing your Hotel's Market Share Growing your market share requires strategic marketing and distribution efforts. Strategic marketing and distribution: Optimize your presence across all distribution/sales channels. Run targeted marketing campaigns to attract high-value guests.

Revenue 52

Revenue Management Upsell Target Marketing 52

MediaBoom

APRIL 11, 2023

Digital marketing for manufacturers modernizes what is still, for many such companies, an old-school, outbound means of promoting themselves and their products. A digital marketing strategy will allow your company to achieve more of its goals in a measurable way. Do Manufacturing Companies Need Digital Marketing?

Digital Marketing 88

Digital Marketing Marketing Market B2B 88

Travel Media Group

AUGUST 21, 2019

On this episode of Suite Spot, we have the distinct pleasure of welcoming special guest Mike Parent, Senior Vice President of Sales & Marketing at Coakley & Williams Hotel Management Company, to the podcast. So my first sales gig was for a new hotel that was opening near the Watergate in Washington DC called Guest Quarters.

Market 52

Market Marketing Sales Hotel Sales 52

MediaBoom

MARCH 29, 2024

Discover who your target market should be when creating travel ads for luxury audiences and what elements the ads require. Target Audience for Luxury Travel With so many luxury travel ad ideas, the gears should be turning in your head about how to proceed with yours.

Travel 94

Travel Target Marketing Digital Marketing Marketing 94

gcommerce

AUGUST 27, 2024

But revenue management doesn't exist in isolation; it thrives when sales and marketing work with it in concert, and one of the primary channels that transcend both marketing and revenue management is metasearch. Metasearch engines have revolutionized the way travelers search, compare, and book accommodations.

Revenue Management 52

Revenue Management Revenue Management Digital Marketing 52

Xotels

AUGUST 15, 2022

Incorporate channel distribution costs like travel agent commission, agency fees and marketing investments, payroll for sales, marketing, and reservation, to determine the true net value of each segment. What new online marketing initiatives will we launch next year? Cheers, Patrick Landman. appeared first on Xotels.

Marketing 59

Marketing Market Hotels ROI 59

Catala Consulting

JANUARY 9, 2024

Calculating CAC CAC is calculated by dividing the total marketing and sales expenditures by the number of new customers obtained during a specific timeframe. Although simple, this formula is incredibly insightful, offering a transparent view of the efficacy of marketing endeavours.

Hotel Marketing 52

Hotel Marketing Marketing Market Real Estate 52

MediaBoom

AUGUST 3, 2023

Learn the secrets to driving more traffic to your website, generating more leads, and ultimately increasing sales. Real Estate Content Marketing – Definition Beginning with the basics, what is content marketing for real estate ? Here are 15 strategies. How can content marketing help you achieve this?

Real Estate 91

Real Estate Market Marketing Consumer 91

MediaBoom

SEPTEMBER 21, 2023

This article will go over the benefits, challenges, and effective marketing strategies. Learn the secrets to driving more traffic to your website, generating more leads, and ultimately increasing sales. Benefits of Insurance Marketing Client retention is an essential part of insurance marketing.

Market 76

Market Marketing Marketing Strategy Business 76

MediaBoom

FEBRUARY 23, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. Interested in elevating your luxury brand’s digital presence?

Consumer 90

Consumer Branding Market Research Marketing 90

MediaBoom

MARCH 27, 2023

It is focused on attracting a select group of consumers who demand the best of everything, and takes place across multiple marketing platforms. Luxury hotel marketing is an ongoing effort to strengthen and maintain your reputation. Why Do Luxury Hotels Need Marketing? What is the target market for luxury hotels?

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

MediaBoom

OCTOBER 26, 2023

The benefits of SEO include cost-effective marketing, more organic traffic, a competitive advantage, a better user experience, more trust and credibility among your audience, and sustainable growth. Learn the secrets to driving more traffic to your website, generating more leads, and ultimately increasing sales.

Market 85

Market Marketing Business Sales 85

Little Hotelier

FEBRUARY 25, 2024

In terms of hotel revenue management consulting, this guidance usually takes the form of more effective pricing – identifying and setting room rates that are alluring to your target market and result in more bookings, while maximising the amount you earn from each booking. The company predominantly works with Spanish speakers, however.

Revenue Management 52

Revenue Management Revenue Services Management 52

Little Hotelier

OCTOBER 11, 2023

It’s not a new hotel marketing tactic, but that doesn’t mean you can’t revamp the way that you are using this strategy. Hotel email marketing can be a powerful and useful way to generate bookings, increase customer loyalty and engage your target market segment.

Email Marketing 98

Email Marketing Market Marketing Hotels 98

MediaBoom

JUNE 20, 2023

That’s where digital content marketing comes into play. Digital content marketing is a tool that helps businesses attract potential customers from their target markets using a myriad of tools, including videos, photos, audio, blog content, and more. Get ready to become a content marketing pro!

Market 52

Market Marketing Digital Marketing Marketing Strategy 52

MediaBoom

FEBRUARY 26, 2024

This process involves establishing a unique brand identity, targeting affluent demographics, and employing marketing strategies that highlight the brand’s luxurious nature. Learn about the crucial steps involved in establishing a luxury brand, from niche targeting to maintaining an unwavering commitment to excellence.

Branding 98

Branding Digital Marketing Marketing Market 98

MediaBoom

SEPTEMBER 21, 2023

Of course, with such a diverse palette of marketing components, understanding your different options through and through is key. Come dive in with us as we explore the many types of digital marketing strategies available.

Digital Marketing 52

Digital Marketing Marketing Market Email Marketing 52

MediaBoom

MAY 27, 2024

If you work in the aviation industry, you might be wondering if having a comprehensive email marketing strategy can provide your company with new opportunities and better customer retention. Why Email Marketing Matters in the Aviation Industry With the right strategy, email marketing provides endless benefits in the aviation industry.

Email Marketing 52

Email Marketing Market Marketing Digital Marketing 52

MediaBoom

MARCH 15, 2024

National Keywords: Understand the distinction between local and national keywords, targeting broader audiences across the country or internationally. Adapt SEO strategy to capture national search traffic effectively. Brainstorm relevant terms related to the hotel’s broader offerings, services, and target market.

Hotels 92

Hotels Accommodation Business Target Marketing 92

MediaBoom

AUGUST 6, 2024

By developing detailed guest personas, you can better understand your target market and make informed decisions about your hotel’s branding and marketing strategies. Learn the secrets to driving more traffic to your luxury website, generating more leads, and ultimately increasing sales.

Branding 92

Branding Hotels Services Marketing 92

MediaBoom

JULY 19, 2023

Learn the secrets to driving more traffic to your Hotel website, generating more leads, and ultimately increasing sales. Learn how they indulge in luxury hotel marketing by providing premium services that speak for themselves. But it is so much more than that! Did you know that 53% of U.S. Rewards program: Marco Polo Club 2.

Branding 63

Branding Travel Services Marketing 63

MediaBoom

JUNE 27, 2023

A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals.

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

Cloudbeds

MARCH 20, 2023

Corporate agreements are typically arranged through the hotel’s sales department and require the company to commit to a minimum number of room nights per year in exchange for discounted rates and other benefits. Instead of trying to reach all travelers, hoteliers can develop marketing strategies to appeal to their ideal guests.

Hotel Marketing 52

Hotel Marketing Marketing Market Average Daily Rate 52

MediaBoom

FEBRUARY 26, 2024

Expressions that focus on rarity, prestige, and status help entice an elite target market. Top 22 Words That Scream Luxury and Elevate a Brand’s Prestige When marketing products or services, your ultimate goal is to drive sales. These are the exclusive words Burberry uses to entice customers to make stellar sales.

Branding 87

Branding Marketing Market Digital Marketing 87