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OTA & Direct Booking: Finding The Right Balance

STAAH

Finding the right balance between OTAs and direct bookings is a crucial strategy for hotels and accommodation providers for success. On one side, you have OTAs (online travel agents) that are vital distribution partners to liquidate unsold inventory and put heads in beds. There are some distinct advantages of partnering with OTAs.

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Report: Independent hotels see record-breaking occupancy

Hotel Business

The data covers key hotel performance indicators such as occupancy, RevPAR, booking lead time, length of stay, international and domestic travel, direct and OTA bookings, as well as upsell performance to forecast trends shaping the hotel industry in 2023. Domestic tourism is still going strong.

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8 practical tips to increase your hotel’s occupancy rates

STAAH

With a little creativity and lots of data and insights, low occupancy periods can be more efficiently managed Low occupancy is largely driven by seasonality with off-peak times being marked by fewer bookings and even lower forward bookings. Spend time to optimise your listing on OTAs.

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What is hotel tax? Room occupancy and lodging tax guide

Little Hotelier

Hotel tax, also known as occupancy tax, lodging tax or bed tax, is a tax that US authorities impose on the rental of hotel rooms and other forms of short-term accommodation. Is hotel occupancy tax state or local? The revenue generated from hotel taxes is often used to fund local tourism, infrastructure and community projects.

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Domestic travel: How to target domestic tourism at your property

Little Hotelier

Domestic tourism definition Domestic tourism’s definition is much the same as domestic travel, except it takes into account only those who are travelling for leisure. Domestic tourism example An example of domestic tourism might be an American family travelling from another state to visit California and stay at Disneyland.

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13 ways to attract more direct bookings for your hotel

Cloudbeds

Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. Direct bookings are beneficial because they connect lodging businesses directly with potential customers and increase hotel revenue through money saved from OTA commissions.

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AHICE Day 1: ‘It has never been a better time to open a hotel’

Hotel Management

South Australian Minister for Tourism and Multicultural Affairs, Zoe Bettison Following the emotive Welcome to Country ceremony, emcee Jess Adamson introduced South Australian Minister for Tourism and Multicultural Affairs, Zoe Bettison, enthusiastically talked up the impressive growth of her state. You need to fix that.”

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