Cloudbeds

MARCH 23, 2023

Develop a search engine marketing (SEM) strategy by exploring paid advertising options on Google, Facebook, and other social media sites. Choose the platforms that best meet your marketing objectives and budget. Narrow down audiences to key target markets and select the keywords that best fit your property type.

OTA 98

OTA Digital Marketing Marketing Market 98

Hotelogix

JANUARY 21, 2025

Let's explore some tried-and-true ways to make your place stand out in the busy hospitality market. It's vital to understand your target market. Read Also - How to Boost Your Hotel's Occupancy Rates: Tried-and-True Tactics for Success 11. Partner with Local Agents Remember travel agents!

Hotels 40

Hotels Business Travel Operations 40

Little Hotelier

FEBRUARY 25, 2024

In terms of hotel revenue management consulting, this guidance usually takes the form of more effective pricing – identifying and setting room rates that are alluring to your target market and result in more bookings, while maximising the amount you earn from each booking.

Revenue Management 52

Revenue Management Revenue Services Management 52

Cloudbeds

MARCH 3, 2023

With this information, you can improve your hotel’s offerings and implement targeted marketing efforts. Upselling opportunities. Upsells represent a $28 billion opportunity for properties and are becoming an increasingly important part of a hotel’s revenue management strategy. Expanded service.

Sales 98

Sales Hotels Revenue Services 98

Cloudbeds

APRIL 15, 2024

Guest experience automation Powering improvements to the guest experience are tools that enhance guest engagement and self-service, like automated email confirmations and pre-arrival messages, upsell tools, and mobile check-in applications. Reporting & data analytics Hoteliers collect vast amounts of data across multiple systems.

Revenue Management 98

Revenue Management Hotels Operations Revenue 98

SiteMinder

JULY 13, 2024

The best strategists do not set a static figure; timely and effective pricing strategies adjust rates in real-time based on current demand, ensuring that your property can maximise revenue during peak times and maintain or grow occupancy during quieter periods.

Revenue Management 98

Revenue Management Revenue Management OTA 98

Hotel Speak

MAY 9, 2023

This in turn can be used to create targeted marketing campaigns that resonate with their audience and drive high-value bookings. Upselling and cross-selling: track guest preferences and booking history, allowing hotels to offer personalised upsell and cross-sell offers.

Hotels 59

Hotels Upsell Revenue Marketing 59

Xotels

APRIL 3, 2024

Overbooking: although overbookings are often seen as a scary proposition, it’s an important strategy to maximise occupancy and achieve those elusive perfect fills. It involves employing upselling and cross-selling techniques , which include personalised recommendations, strategic pricing, and seamless integration into the guest experience.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Catala Consulting

DECEMBER 28, 2023

By collecting and analysing data from various sources — including guest feedback, market trends, and operational metrics — hoteliers can make informed decisions that are more likely to result in improved guest experiences and operational efficiency.

Management 52

Management Revenue Management Revenue Hotels 52

SiteMinder

JANUARY 8, 2024

A core aspect of hotel management includes managing your room inventory and reaching desired occupancy rates; however, you could also be ensuring that everything is in order for your guests or organising staff and cleaning schedules. This not only encourages repeat business but also helps your hotel keep a consistent occupancy rate.

Operations 59

Operations Management OTA Hotels 59

Little Hotelier

JULY 18, 2024

7.25%) and some form of bed tax, occupancy tax, lodging tax or hotel sales tax (0%–20%). Consider your target market, guest expectations and local norms when choosing your pricing strategy. US VAT: In the US there is no federal sales tax. If in doubt, choose transparency.

Sales 52

Sales Hotels Services Management 52

SiteMinder

JANUARY 8, 2024

A core aspect of hotel management includes managing your room inventory and reaching desired occupancy rates; however, you could also be ensuring that everything is in order for your guests or organising staff and cleaning schedules. This not only encourages repeat business but also helps your hotel keep a consistent occupancy rate.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

OCTOBER 11, 2022

Develop a better rapport with your target market segment. Hotel management software not only benefits returning guests but the technology will allow you to reach out to new markets that would not have discovered your brand. Easy reservation and upselling processes. Build relationships with guests. Multifunctional.

Hotels 52

Hotels Management Revenue Management Revenue 52

Xotels

APRIL 3, 2024

Overbooking: although overbookings are often seen as a scary proposition, its an important strategy to maximise occupancy and achieve those elusive perfect fills. It involves employing upselling and cross-selling techniques , which include personalised recommendations, strategic pricing, and seamless integration into the guest experience.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40

Cloudbeds

JANUARY 31, 2025

This capability not only improves guest satisfaction but also opens up new market trends for your property to explore. The tools also analyze historical data to better understand guest preferences across different regions, enabling more targeted marketing campaigns.

OTA 40

OTA Operations Services Target Marketing 40