Occupancy Target Marketing Yield Management 
SiteMinder
JUNE 12, 2024
What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. A similar principle can apply to distribution.
SiteMinder
MAY 21, 2023
Although the target market has since changed, what remains constant is the hotel’s standards and work ethic. This has minimised revenue loss from vacant rooms while maximising our occupancy rates.”
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SiteMinder
OCTOBER 10, 2023
Learn more Key factors to consider when implementing the cost-based pricing method Implementing cost-based pricing requires a thorough understanding of various factors that could impact the effectiveness of this pricing strategy, as well as a mastery of yield management.
Xotels
APRIL 3, 2024
Overbooking: although overbookings are often seen as a scary proposition, it’s an important strategy to maximise occupancy and achieve those elusive perfect fills. Revenue management starts by analysing the market and competition. and which pricing approaches are needed to reach those objectives.
Hotelogix
AUGUST 27, 2024
They handle bookings and often increase your occupancy rates by giving your hotel more exposure. However, OTAs charge a commission, so it’s important to manage these costs carefully. This helps your hotel reach different market segments and ensures a steady flow of bookings, often at discounted rates.
Xotels
APRIL 3, 2024
Overbooking: although overbookings are often seen as a scary proposition, its an important strategy to maximise occupancy and achieve those elusive perfect fills. Revenue management starts by analysing the market and competition. and which pricing approaches are needed to reach those objectives.
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