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What is Yield Management: Guide for Hotels

SiteMinder

What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. A similar principle can apply to distribution.

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Benefits of Yield Management in the Hotel Industry

Inn Quest

Anyone who has worked in the hospitality industry for a few years would enthusiastically attest to the importance of yield management in hotels, particularly in hotel revenue management. Furthermore, we will provide examples of successful yield management strategies and offer tips on how to implement them in your hotel.

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Intellisoftware Join Forces with the Australian Revenue Management Association (ARMA) in Major Strategic Partnership 

Hotel Management

Intellisoftware will also gain a seat on ARMA’s Skills Council to provide input for ARMA’s nationally recognised and accredited VET qualification in revenue and yield management launching this year. Melissa Kalan ARMA CEO, sharing her insights on the partnership stated, “This collaboration marks a significant milestone for us.

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Is My Hotel Room Pricing Logical?

STAAH

50% Occupancy with One Group Booking Scenario: A 50-room hotel has sold 25 rooms to one group, reaching 50% occupancy. Beyond Occupancy: Factors Influencing Price Points Occupancy alone isn’t the only criterion for adjusting price points. Regardless, the key question remains: Is the price point logical?

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Innovative Techniques for Hotels to Optimize Room Rates, Occupancy, and Revenue

Horizon Hospitality

In the competitive world of hospitality, one of the most critical challenges of hotel professionals is balancing room rates with occupancy levels. Dynamic pricing, or yield management, involves adjusting room rates in real-time based on supply and demand, with the ultimate goal being to increase the Revenue Per Available Room ( RevPAR ).

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Occupancy vs ADR, the Never Ending Discussion in Revenue Management

Xotels

Since the early days revenue management has been applied in hotels, there has been an intriguing ongoing discussion. What drives more value to the business, ADR, average daily rate, or occupancy? I have been in hotel revenue management consulting since 2006, and it is a question that keeps coming back. Occupancy or ADR?

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Silavadee Pool Spa Resort Samui increases bookings by 60% with SiteMinder’s platform

SiteMinder

Silavadee Pool Spa Resort emphasises that “since implementing SiteMinder, we have experienced a significant increase in online bookings, up to 60%, through effective yield management strategies based on market trends. This has minimised revenue loss from vacant rooms while maximising our occupancy rates.”

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