Little Hotelier

AUGUST 29, 2023

By asking your followers to create social posts and blog entries for your brand, you will establish loyalty with your target market segment. Telling your story should be part of your B&B marketing strategy, as it allows you to capture the attention of your target market and encourages them to book directly with you.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

eZee Absolute

JANUARY 9, 2023

And what better place to set up shop than a cozy hotel room? Social media and online marketing are essential tools for any hotel that is preparing to enter into new markets and guest segments. Now, these individuals who can work from anywhere, are looking for the perfect place to park their laptops.

OTA 52

OTA Hotels Accommodation Travel 52

SiteMinder

AUGUST 1, 2024

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

Business 52

Business Revenue Hotels Occupancy 52

MediaBoom

SEPTEMBER 21, 2023

Budget Investigating the associated expenses with the different types of digital marketing channels is key to helping you formulate a more effective budget for your marketing endeavors. If their online marketing strategies prove to be more successful than your own, consider venturing into those channels to bridge the gap.

Digital Marketing 52

Digital Marketing Market Marketing Email Marketing 52

SiteMinder

JULY 13, 2024

Additionally, OTAs aggregate a wide range of hotel options, providing users with a one-stop-shop for comparison shopping, which can attract more clicks and in turn, improved positioning. Take advantage of the shifting market and raise your rates compared to keeping them static in order to earn more revenue.

Revenue Management 98

Revenue Management Revenue Management OTA 98