Remove Operations Remove Target Marketing Remove Yield Management
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What is Yield Management: Guide for Hotels

SiteMinder

What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. A similar principle can apply to distribution.

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Silavadee Pool Spa Resort Samui increases bookings by 60% with SiteMinder’s platform

SiteMinder

Silavadee Pool Spa Resort Samui, a renowned 5-star establishment with over 14 years of operation, is nestled on the tranquil Lamai Beach in Surat Thani, Koh Samui. Although the target market has since changed, what remains constant is the hotel’s standards and work ethic.

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What is cost based pricing? Example and strategy

SiteMinder

For hoteliers, understanding cost-based pricing as a method for hotel pricing is crucial for setting room rates that not only cover the costs of operations but also provide a healthy profit margin. Customer perception – Gauge how price changes are perceived by your target market.

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Hotel Revenue Management Strategies

Xotels

Each hotel must customise its segmentation strategy based on its market, property, and revenue management goals. Demand Calendar The demand calendar is a tool that helps to make informed pricing strategies in hotel revenue management. Revenue management starts by analysing the market and competition.

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Hotel Distribution Channels- Types & Strategies to Optimize

Hotelogix

Wholesalers- Wholesalers buy room inventory from hotels in bulk and sell it to travel agents or tour operators. This helps your hotel reach different market segments and ensures a steady flow of bookings, often at discounted rates.