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Hotel Versus OTA Direct-Booking Tussle Will Shape Distribution for Years to Come

Skift Blog

Skift Take: Will hotel websites become the dominant distribution channel for hotels by 2030, leaving online travel agencies behind? It could certainly happen. However, there are reasons that scenario might not take place. Let's discuss this again in five years. Dennis Schaal Read the Complete Story On Skift

OTA 266
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ChatGPT Advanced Voice: The Future of Travel Booking or the Death of OTAs?

Skift Blog

Skift Take: After a history of false starts with Tellme, Alexa, and Siri, will ChatGPT Advanced Voice Mode unlock the holy grail: booking a flight? Thomas Reiner Read the Complete Story On Skift

OTA 314
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Will Hotel Direct Bookings Overtake OTAs? Digging Deeper Into Our Forecast

Skift Blog

Skift Take: With hotel brands making major strides in customer ownership, it is time to start anticipating when direct bookings will outpace third-party sites. Pranavi Agarwal and Seth Borko Read the Complete Story On Skift

OTA 259
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The Shifting Landscape of Travel Bookings: Skift Research

Skift Blog

Skift Take: Direct bookings surge as travelers prefer supplier websites over OTAs. This means OTAs will need to innovate to stay competitive. Varsha Arora Read the Complete Story On Skift

Travel 292
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MakeMyTrip Dominates Travel Search in India – Can it Hold On to Its Lead?

Skift Blog

Skift Take: MakeMyTrip excelled in 2024 with strong growth and Google dominance but faces rising competition in Indias rapidly evolving online travel market. Pranavi Agarwal Read the Complete Story On Skift

Travel 298
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How Hotels Can Clear Year-End Commission Backlogs

Skift Blog

Skift Take: Outstanding payments for hotel commissions tend to peak in the fourth quarter — just as the travel business hits its most volatile period. Onyx CenterSource Read the Complete Story On Skift

Hotels 276