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Hotel rack rates: What they are and the best strategies | Mews

Mews

What are rack rates in hotels? Rack rates are essentially the starting point for a hotel room’s pricing — think of it as the highest price before any discounts or special promotions kick in. Sometimes you'll hear it called the walk-in rate or retail rate.

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Revenue management can sell a 3-star hotel room for 1000 euros a night: here’s how  

eHotelier

Revenue management can sell a 3-star hotel room for 1000 euros a night: here’s how - Insights There’s no limit to the rack rate if the demand is there. Revenue managers use data to predict market rates, not feelings.

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The essential overview of hotel dynamic pricing (price tags)

Hospitality Net

Smart hoteliers view revenue management as a strategic way to improve profits. You’re familiar with this model when considering your rack rate vs. your bottom prices. Those bottom prices may not cover much more than your costs, but they impact your rack rate months away when you can see higher profits.

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Hotel Pricing Strategy: 9 Key Factors To Drive More Bookings

STAAH

Hotel room pricing refers to the process of determining the rates for hotel rooms based on a number of factor, the price of a hotel room is the amount that guests must pay to stay in a hotel room for a certain period of time. Hotel room pricing is a critical element of revenue management for hotels.