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How Commission Yields Affect Hotel Profits: A European Case Study

Skift Blog

Skift Take: In the competitive hotel market, commission yields quietly shape profits, and small percentage shifts can mean big revenue swings. In Europe, higher proportions of independent hotels and third-party booking transactions require nuanced strategy and sharp data analysis for optimizing revenue from hotel room sales.

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Duetto CEO on What’s Next After Sale to Private Equity

Skift Blog

Skift Take: David Woolenberg, the CEO of Duetto, gave his first media interview to Skift following his company's sale announcement on Thursday. Justin Dawes Read the Complete Story On Skift

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AI in Sales: How AI is Transforming Go-to-Market

How will generative AI transform sales? It’s a question that promises to drive billions of dollars in revenue opportunities over the next five to 10 years. In this eBook, we’ll cover: How today’s top sales leaders are incorporating AI into their go-to-market motions.

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100 Pipeline Plays: The Modern Sales Playbook

Use our proven data-driven plays to grow your pipeline and crush your revenue targets. Meet your modern sales playbook - See how high-performing sales and marketing teams increase pipeline year-over-year. For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company.

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10 Ways to Leverage Buyer Signals and Drive Revenue

Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. More organizations are investing in B2B sales and marketing intelligence solutions.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue. Increasingly discerning buyers. More meetings.

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Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

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5 Essential Pieces of a Prospecting Solution

Forward thinking sales leaders are starting to prioritize technology initiatives. As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster.

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The Power of Conversation Intelligence

This eBook will answer all your questions and more by providing a complete overview of Conversation Intelligence and its importance in Revenue organizations, delivering impact from your Sales Development Representatives all the way to the C-Suite. Where Conversation Intelligence fits into your sales technology stack.

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Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

Leveraging a data provider to help identify and connect with qualified prospects supports company revenue goals by alleviating common headaches associated with prospecting research and empowers sales productivity. Critical integrations that fit directly into your sales processes and workflows. So what’s the problem?

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The 5 Stages of Account-Based Marketing — and How to Win Them All

The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. Running an ABM program on data you don’t trust means wasted time, resources, and lost revenue. But none of this is possible without the most important element of a successful ABM program: good data.

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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

This is your chance to create unprecedented brand awareness, bring in the best leads sales has ever seen, and play an instrumental role in generating new and existing business revenue. You’ll learn the best growth strategies to: Get your sales and marketing teams aligned. Define and agree on “qualified leads”.

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Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers.