Remove Revenue Remove Target Marketing Remove Yield Management
article thumbnail

What is Yield Management: Guide for Hotels

SiteMinder

What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. A similar principle can apply to distribution.

article thumbnail

Hotel Revenue Management Strategies

Xotels

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Silavadee Pool Spa Resort Samui increases bookings by 60% with SiteMinder’s platform

SiteMinder

Although the target market has since changed, what remains constant is the hotel’s standards and work ethic. This has minimised revenue loss from vacant rooms while maximising our occupancy rates.” Previously, the resort handled all tasks manually, which was time-consuming.

Resorts 98
article thumbnail

Marketing for Hospitality and Tourism – Your 2024 Guide

MediaBoom

Email Marketing This year, global email marketing revenue will hit $12.33 Of course, email marketing for hospitality and tourism is a valuable part of your campaign. What makes apps and mobile marketing and advertising so advantageous is that it’s yet another touchpoint you can use to connect with your target market.

Tourism 94
article thumbnail

What is cost based pricing? Example and strategy

SiteMinder

Master cost-based pricing and boost revenue Take the guesswork out of pricing. SiteMinder's tools are designed to provide a clear path to optimal pricing strategies that cover costs and maximise revenue. Adjusting prices accordingly can ensure maximised revenue during high-demand periods while maintaining occupancy during slower times.

article thumbnail

Hotel Distribution Channels- Types & Strategies to Optimize

Hotelogix

Using a mix of these channels helps hotels reach more customers, boost revenue, and manage room availability easily while competing in the market.  Increase Bookings and Revenue: Being on more than one platform let’s hotels adjust prices and fill more rooms.