Hotelogix

AUGUST 6, 2024

Strategic marketing and distribution: Optimize your presence across all distribution/sales channels. Run targeted marketing campaigns to attract high-value guests. Make the best use of social media and content marketing. Increasing RevPAR Enhancing RevPAR requires advanced revenue management and targeted marketing.

Revenue 52

Revenue Management Upsell Target Marketing 52

MediaBoom

MARCH 29, 2024

Discover who your target market should be when creating travel ads for luxury audiences and what elements the ads require. Target Audience for Luxury Travel With so many luxury travel ad ideas, the gears should be turning in your head about how to proceed with yours. What are the trends in luxury tourism?

Travel 97

Travel Target Marketing Digital Marketing Market 97

SiteMinder

AUGUST 1, 2024

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

Business 52

Business Revenue Hotels Occupancy 52

Little Hotelier

FEBRUARY 25, 2024

In terms of hotel revenue management consulting, this guidance usually takes the form of more effective pricing – identifying and setting room rates that are alluring to your target market and result in more bookings, while maximising the amount you earn from each booking.

Revenue Management 52

Revenue Management Revenue Services Management 52

MediaBoom

MARCH 9, 2023

We’ll present definitions, benefits, and tactics to help you thoroughly understand and implement tourism destination marketing. What Is Destination Marketing? Destination marketing strives to inspire customers to travel to specific locales. You could put a spot like that on the map with a good marketing plan.

Market 59

Market Marketing Tourism Marketing Strategy 59

Little Hotelier

AUGUST 29, 2023

By asking your followers to create social posts and blog entries for your brand, you will establish loyalty with your target market segment. Telling your story should be part of your B&B marketing strategy, as it allows you to capture the attention of your target market and encourages them to book directly with you.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

Little Hotelier

OCTOBER 11, 2023

If you partner with local travel sites and tourism experts ask them to link to your property. Things to do in the area Travellers usually decide upon a location before booking accommodation. Attract guests by showing them activities to do in the area such as historic walks or museums.

Hotels 52

Hotels Travel Motels Accommodation 52

Little Hotelier

JUNE 26, 2023

It will also discuss factors like budget , target markets, and brand vision. Industry analysis The industry analysis will look close at the tourism and hospitality industry. What types of guests do you want to target and hope to win bookings from? How are travellers behaving ? What does the technology landscape look like?

Business 52

Business Target Marketing Consumer Accommodation 52

Cloudbeds

MARCH 23, 2023

Why eCommerce is important for lodging operators According to Statista , 69% of total revenue from the global travel and tourism market is booked online, representing approximately $475 billion in revenue in 2022 and forecasted to surpass $521 billion in 2023. Choose the platforms that best meet your marketing objectives and budget.

OTA 98

OTA Digital Marketing Market Marketing 98

MediaBoom

APRIL 5, 2024

By engaging these potential travelers during their research phase, travel marketing effectively drives interest, bookings, and revenue for the tourism industry, making it a critical strategy for businesses looking to capitalize on digital consumer behavior. Are you aiming to engage those ready to discover new destinations?

Marketing Strategy 93

Marketing Strategy Market Marketing Travel 93

SiteMinder

SEPTEMBER 14, 2022

Partner with organisations or tourism boards. Working with travel organisations or tourism boards gives your hotel a lot of bang for your buck, since anything you produce with them will likely be marketed via their budget and resources, allowing you to reap the rewards. Always be helpful, authentic, and unique. Stay consistent.

Market 59

Market Marketing Hotels Travel 59

Little Hotelier

JULY 18, 2024

Italy VAT: The standard VAT rate in Italy is 22%, but the tourism sector enjoys a reduced VAT rate of 10% (excluding luxury hotels and certain travel services). Consider your target market, guest expectations and local norms when choosing your pricing strategy. If in doubt, choose transparency.

Sales 52

Sales Hotels Services Management 52

SiteMinder

NOVEMBER 22, 2023

Events are a never-ending marketing opportunity and a major source of tourism. Coupled with this is the need for effective marketing strategies, which might include digital advertising, social media promotion, and leveraging local partnerships, to ensure the event reaches its target audience and achieves maximum attendance.

Events 59

Events Revenue Hotels Management 59

SiteMinder

OCTOBER 10, 2022

Some of the most prominent organisations that determine hotel star ratings include: Australia – Quality Tourism Australia. The UN World Tourism Organisation also works to improve tourism competitiveness, promote sustainability and regulate standards. USA – American Automobile Association.

Services 72

Services Hotels Accommodation Motels 72

SiteMinder

JANUARY 8, 2024

From food and beverage to travel and tourism, any role within the hospitality sector requires providing a service to customers. Travel and Tourism Tourism is different from hospitality as travel functions as a catalyst for people to spend more money on hospitality services.

Operations 59

Operations Management OTA Hotels 59

SiteMinder

JANUARY 8, 2024

From food and beverage to travel and tourism, any role within the hospitality sector requires providing a service to customers. Travel and Tourism Tourism is different from hospitality as travel functions as a catalyst for people to spend more money on hospitality services.

Operations 52

Operations Management OTA Hotels 52

Hotelier Magazine

MARCH 11, 2024

Marsha Walden: Our latest Tourism Outlook report shows total tourism revenue is set to exceed 2019 levels, generating a projected $109.5 Marsha Walden: Our latest Tourism Outlook report shows total tourism revenue is set to exceed 2019 levels, generating a projected $109.5 billion by the end of 2023.

Tourism 52

Tourism Business Market Marketing 52

MediaBoom

AUGUST 23, 2024

Influencer Marketing Influencer marketing can significantly boost your resort’s visibility. Partner with travel influencers whose audience aligns with your target market. Marketing should highlight cost-effective packages, attractive amenities, and convenient locations.

Resorts 91

Resorts Market Marketing Marketing Strategy 91

Little Hotelier

FEBRUARY 22, 2023

Hospitality and tourism are exciting, alluring, industries. Website and marketing Tourism and hospitality are competitive industries – you can’t expect customers to just roll on in from the get-go. Does the hostel’s current target market match your ideal target market? How seasonal is the business?

OTA 52

OTA Business Hiring Market 52

Xotels

MAY 27, 2022

As a hotel management company with clients around the world, we have seen these trends in the tourism and hospitality industry take shape and evolve. Offering package deals for a fixed fee enables to target market where customers desire more specialized stays. The Local Market for Staycations in Hospitality and Tourism.

Hospitality 52

Hospitality Business Market Marketing 52

Cloudbeds

MARCH 15, 2023

Participate in events and tradeshows Connections are everything in the hospitality industry and can be vital in securing steady direct bookings via local tourism bureaus and other hospitality professionals. Most properties use a channel manager to share their inventory to keep all their channels, rates, and rooms in one place.

OTA 98

OTA Revenue Travel Hotels 98

Travel Media Group

JULY 19, 2023

You know, I’ve worked in agency environments in PR and integrated marketing for hospitality and tourism companies. I’ve worked at Lakeside Resorts, I worked for Marriott where I spent most of my career is in field marketing at Marriott International for about 14 years.

Hospitality 97

Hospitality Market Marketing Business 97

MediaBoom

MARCH 14, 2024

Enhancing Marketing Efforts with Targeted Promotions The data collected through online booking systems enables hotels to design targeted marketing campaigns, offering promotions and packages based on guests’ booking behaviors and preferences. How does digital marketing work in the hospitality and tourism industry?

Digital Marketing 72

Digital Marketing Services Market Marketing 72

Hotel Speak

JUNE 6, 2023

Additionally, advances in data analytics are allowing hotels to gain valuable insights into customer preferences that can be used for targeted marketing campaigns. Health and Wellness Tourism The demand for health and wellness travel has risen exponentially. So let’s dwell a bit deeper in the subject!

Hospitality 78

Hospitality Accommodation Travel Tourism 78